Incontinence Products: Stats Show Market Growth and Popular Brands in the US

Summary

  • Incontinence is a common issue in the United States, affecting millions of individuals of all ages.
  • The market for incontinence products is vast, with several popular brands dominating the industry.
  • With advancements in technology and increased awareness, there are more options than ever for those dealing with incontinence.

Incontinence is a prevalent issue in the United States, affecting individuals of all ages and genders. According to the National Association for Continence (NAFC), over 25 million Americans struggle with urinary incontinence alone. This number is expected to increase as the population ages, with estimates suggesting that nearly 30% of adults over the age of 60 experience some form of incontinence. In addition to urinary incontinence, many individuals also deal with fecal incontinence, which can have a significant impact on their quality of life.

The Market for Incontinence Products

The market for incontinence products in the United States is vast, with several popular brands dominating the industry. According to a report by Grand View Research, the global adult incontinence products market was valued at $13.9 billion in 2019 and is expected to grow at a compound annual growth rate (CAGR) of 12.6% from 2020 to 2027. This growth is driven by several factors, including an aging population, increasing awareness of incontinence issues, and advancements in product technology.

Popular Brands of Incontinence Pads

In the United States, several brands stand out as leaders in the incontinence products market. These brands offer a wide range of options for individuals dealing with incontinence, from light leakage to heavy bladder or bowel control issues. Some of the most popular brands of incontinence pads in the United States include:

  1. Depend: Depend is one of the most well-known brands of incontinence products in the United States. They offer a wide range of products, including pads, underwear, and briefs, designed for both men and women. Depend products are known for their reliability and comfort, making them a top choice for many individuals dealing with incontinence.
  2. Tena: Tena is another popular brand of incontinence products that offers a wide range of options for individuals of all ages. Their products include pads, underwear, and briefs, as well as skincare products designed to promote skin health. Tena is known for its innovative technology and high-quality products, making them a trusted brand in the incontinence market.
  3. Always Discreet: Always Discreet is a brand of incontinence products owned by Procter & Gamble. They offer a range of products, including pads, underwear, and liners, designed for women of all ages. Always Discreet products are known for their discreet design and high absorbency, making them a popular choice for women dealing with incontinence.
  4. Poise: Poise is a brand of incontinence products owned by Kimberly-Clark. They offer a wide range of products, including pads, liners, and underwear, designed for women with light to moderate incontinence. Poise products are known for their comfort and discretion, making them a top choice for many women dealing with bladder leakage.
  5. Prevail: Prevail is a brand of incontinence products owned by First Quality. They offer a wide range of products, including pads, underwear, and briefs, designed for individuals of all ages. Prevail products are known for their high absorbency and leak protection, making them a popular choice for both men and women dealing with incontinence.

Advancements in Incontinence Products

With advancements in technology and increased awareness of incontinence issues, the market for incontinence products is constantly evolving. Brands are continually developing new products and improving existing ones to better meet the needs of individuals dealing with incontinence. From innovative materials to discreet designs, there are more options than ever for those seeking relief from the challenges of incontinence.

In conclusion, incontinence is a common issue in the United States, affecting millions of individuals of all ages. The market for incontinence products is vast, with several popular brands dominating the industry. With advancements in technology and increased awareness, there are more options than ever for those dealing with incontinence. Whether you prefer Depend, Tena, Always Discreet, Poise, Prevail, or another brand, rest assured that there are high-quality products available to help you manage your incontinence with confidence and dignity.

Incontinence Products

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Emily Vargas

Emily Vargas, RN is a contributing writer who specializes in adult incontinence care and senior wellness. She shares evidence-based guidance on product selection, skin health, and daily comfort strategies for individuals and caregivers managing incontinence. With a background in long-term care and patient education, Emily combines professional nursing expertise with a compassionate approach to maintaining dignity and independence.

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