Understanding the Stats: Incontinence in the United States - Market Trends and Usage of Barrier Creams
Summary
- A significant percentage of individuals in the United States experience incontinence, with over 25 million Americans affected by the condition.
- Despite the prevalence of incontinence, only a small percentage of individuals report using barrier creams to prevent rashes associated with the condition.
- There is a growing market for incontinence products and treatments in the United States, driven by an aging population and increased awareness of incontinence issues.
Understanding Incontinence in the United States
Incontinence is a common condition that affects millions of individuals in the United States. It is estimated that over 25 million Americans experience some form of incontinence, with women being more likely to be affected than men. Incontinence can have a significant impact on an individual's quality of life, leading to embarrassment, social isolation, and skin irritation.
Prevalence of Incontinence
According to the National Association for Continence, approximately 33 million Americans are affected by overactive bladder (OAB), a common form of incontinence. In addition, an estimated 12.2 million adults in the United States have urge incontinence, 9.8 million adults have stress incontinence, and 1.9 million adults have mixed incontinence.
Barriers to Seeking Treatment
Despite the high prevalence of incontinence, many individuals are reluctant to seek treatment due to stigma, embarrassment, or a lack of awareness about available options. This can lead to untreated incontinence, which increases the risk of skin problems such as rashes, infections, and discomfort.
Barrier Cream Usage
One common method of preventing skin irritation and rashes associated with incontinence is the use of barrier creams. These creams create a protective layer on the skin, reducing exposure to moisture and irritants. However, research shows that only a small percentage of individuals with incontinence report using barrier creams regularly.
Statistics on Barrier Cream Usage
- According to a survey conducted by the National Association for Continence, only 18% of individuals with incontinence reported using barrier creams to prevent rashes.
- In a study published in the Journal of Wound Ostomy and Continence Nursing, only 15% of participants with incontinence reported using barrier creams regularly.
- A market research report by Grand View Research found that the global market for incontinence skincare products, including barrier creams, is expected to reach $2.7 billion by 2026.
Market Trends in Incontinence Products
The market for incontinence products and treatments is growing rapidly in the United States, driven by an aging population and increased awareness of incontinence issues. In addition to barrier creams, other popular products include incontinence pads, adult diapers, and disposable underwear.
Market Size and Growth
- According to a report by Transparency Market Research, the global market for incontinence products was valued at $8.8 billion in 2017 and is projected to reach $15.2 billion by 2025.
- The market for adult diapers and absorbent products is expected to be the largest segment of the incontinence products market, accounting for over 50% of total revenue.
- Disposable incontinence products are increasingly popular due to their convenience and ease of use, with the segment expected to experience significant growth in the coming years.
Conclusion
Incontinence is a common and often debilitating condition that affects millions of individuals in the United States. While barrier creams can help prevent skin irritation and rashes, many individuals with incontinence are not using these products regularly. As the market for incontinence products continues to expand, there is a growing need for education and awareness about available treatment options for individuals with incontinence.
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