The Rising Incontinence Market: $12.6 Billion by 2025_STATS Included
Summary
- An estimated 25 million Americans suffer from some form of urinary incontinence, with the majority being women.
- Approximately 28% of individuals with incontinence in the United States report needing to use more than 6 briefs per day.
- The incontinence products market in the United States is projected to reach $12.6 billion by 2025.
Introduction
Urinary incontinence is a common and often embarrassing condition that affects millions of Americans. In this blog post, we will explore the prevalence of incontinence in the United States, the frequency of brief usage among individuals with incontinence, and the market for incontinence products.
Prevalence of Incontinence in the United States
According to the National Association for Continence, an estimated 25 million Americans suffer from some form of urinary incontinence. This condition affects individuals of all ages, but is more common among older adults. In fact, over half of nursing home residents in the United States have some form of incontinence.
Frequency of Brief Usage
Individuals with incontinence often rely on briefs or pads to manage their condition. A recent survey found that approximately 28% of individuals with incontinence in the United States report needing to use more than 6 briefs per day. This highlights the significant impact that incontinence can have on daily life and the need for effective management strategies.
Incontinence Products Market
The market for incontinence products in the United States is substantial and continues to grow. According to a report by Grand View Research, the global incontinence products market was valued at $9.5 billion in 2017 and is projected to reach $12.6 billion by 2025. This growth is driven by the increasing prevalence of incontinence, as well as advancements in product design and technology.
Key Market Players
- Kimberly-Clark Corporation
- Procter & Gamble
- Unicharm Corporation
- SCA Hygiene Products
Market Segmentation
- Disposable adult diapers
- Disposable under pads
- Disposable pull-up underwear
- Others (including reusable products and medical devices)
Conclusion
Incontinence is a prevalent and often overlooked condition that impacts millions of Americans. The frequency of brief usage among individuals with incontinence highlights the need for effective management strategies. The growing market for incontinence products reflects the increasing demand for innovative solutions to help individuals manage their condition with dignity and comfort.
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