The Growing Market for Incontinence Products: Key Stats You Need to Know

Summary

  • Over 25 million Americans are affected by some form of urinary incontinence, with a significant portion being seniors.
  • Studies show that as many as 50% of seniors over the age of 65 experience incontinence.
  • The market for incontinence products is expected to grow significantly in the coming years, driven by an aging population.

Introduction

Incontinence is a common issue among older adults in the United States, impacting their quality of life and overall health. In this article, we will explore the prevalence of incontinence among seniors in the US, as well as the market trends for incontinence products.

Prevalence of Incontinence among Seniors

According to recent survey data, a significant percentage of seniors in the United States experience some form of incontinence. Here are some key statistics:

1. Number of Americans affected by incontinence

  1. Over 25 million Americans are affected by some form of urinary incontinence, with women being more commonly affected than men.
  2. Among seniors, incontinence is a particularly prevalent issue, affecting a large portion of the population.

2. Percentage of seniors with incontinence

  1. Studies show that as many as 50% of seniors over the age of 65 experience some form of incontinence.
  2. As the population ages, the prevalence of incontinence among seniors is expected to increase in the coming years.

Market Trends for Incontinence Products

The market for incontinence products is growing rapidly, driven by the increasing prevalence of incontinence among seniors and the overall aging population. Here are some key market trends:

1. Market size and growth

  1. The global incontinence products market was valued at $9.5 billion in 2020 and is expected to reach $13.5 billion by 2027, with a CAGR of 5.4%.
  2. In the United States, the market for incontinence products is also experiencing significant growth, with an increasing demand for high-quality and innovative products.

2. Product segmentation

  1. The incontinence products market is segmented into various categories, including disposable adult diapers, reusable adult diapers, pads and guards, and others.
  2. Disposable adult diapers are the largest product segment, accounting for the majority of market share due to their convenience and ease of use.

3. Key market players

  1. Some of the leading players in the incontinence products market include Kimberly-Clark Corporation, Essity AB, Unicharm Corporation, and Ontex Group NV.
  2. These companies are constantly innovating and introducing new products to cater to the growing needs of consumers with incontinence.

Conclusion

Incontinence is a prevalent issue among seniors in the United States, with a significant percentage of the population affected by this condition. As the population ages, the demand for incontinence products is expected to rise, driving growth in the market. By understanding the prevalence of incontinence among seniors and the market trends for incontinence products, we can better address the needs of this growing demographic.

Incontinence Products

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