The Growing Incontinence Market: Stats Show Increase in Online Purchases for Adult Diapers and Disposable Underpads
Summary
- The incontinence market in the United States is growing rapidly, with an increasing number of people seeking online solutions for their incontinence needs.
- Adult diapers and disposable underpads are among the most commonly purchased incontinence supplies online in the United States.
- Data shows that the online market for incontinence products is expected to continue to expand as more people turn to the internet for discreet and convenient purchasing options.
Introduction
Incontinence is a common issue that affects millions of Americans, leading many individuals to seek out solutions to help manage their condition. With the rise of e-commerce, more people are turning to online retailers to purchase incontinence supplies. In this article, we will explore the most commonly purchased incontinence supplies online in the United States, based on statistics and survey data.
Current State of the Incontinence Market in the United States
The incontinence market in the United States is experiencing significant growth, fueled by an aging population and increased awareness of incontinence issues. According to a report by Grand View Research, the global incontinence care products market size was valued at $7.5 billion in 2020 and is expected to expand at a compound annual growth rate (CAGR) of 5.6% from 2021 to 2028.
Prevalence of Incontinence in the United States
According to the National Association for Continence, over 25 million American adults experience some form of urinary incontinence. The prevalence of incontinence increases with age, with an estimated 30-40% of older adults affected by the condition.
Rise of E-Commerce in the Incontinence Market
With the growing popularity of online shopping, more individuals are turning to e-commerce platforms to purchase incontinence supplies. Online retailers offer convenience, discretion, and a wide range of product options, making them an attractive choice for many consumers.
Most Commonly Purchased Incontinence Supplies Online
Based on market research and survey data, the following are some of the most commonly purchased incontinence supplies online in the United States:
- Adult Diapers:
Adult diapers are one of the most popular incontinence products purchased online. These disposable undergarments provide protection against leaks and accidents for individuals with incontinence issues. According to a report by Statista, the global market size of adult diapers was valued at $13.3 billion in 2020.
- Disposable Underpads:
Disposable underpads are another commonly purchased incontinence product online. These disposable pads are placed on beds or chairs to protect against leaks and stains. They are often used in conjunction with adult diapers for added security. According to a report by MarketResearch, the global market for disposable incontinence products was valued at $9.5 billion in 2020.
- Incontinence Products for Men and Women:
There is a growing demand for gender-specific incontinence products for men and women. Online retailers offer a wide selection of incontinence supplies tailored to the unique needs of each gender, including pads, guards, and underwear. According to a report by Persistence Market Research, the global market for incontinence products for men was valued at $1.4 billion in 2020, with a projected CAGR of 5.4% from 2021 to 2028.
Future Outlook of the Online Incontinence Market
The online market for incontinence supplies in the United States is expected to continue to grow in the coming years. Factors such as an aging population, increasing awareness of incontinence issues, and the convenience of online shopping are driving this expansion. Market research indicates that online retailers will play a key role in meeting the growing demand for incontinence products and providing customers with a convenient and discreet purchasing experience.
Conclusion
Based on statistics and survey data, adult diapers, disposable underpads, and gender-specific incontinence products are among the most commonly purchased incontinence supplies online in the United States. The online market for incontinence products is growing rapidly, driven by factors such as an aging population and the rise of e-commerce. It is expected that online retailers will continue to play a significant role in meeting the needs of individuals seeking solutions for incontinence management.
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